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Helen of Troy Reaffirms Rejection of $37-a-Share Bid

Helen of Troy said Thursday that Empower Brands’ unsolicited, nonbinding offer of $37 a share in cash significantly undervalues the consumer-products company and fails to reflect its growth prospects and potential for value creation.

Helen of Troy Reaffirms Rejection of $37-a-Share Bid

Empower, owned by Spectrum Brands and Oaktree Capital Management, first offered $34 a share in August and raised its proposal to $37 in October.

In an open letter Thursday morning, Empower said Helen of Troy had carried out unsuccessful strategic resets and asked to discuss a transaction with the company’s board. Helen of Troy replied that evening, pointing to a refreshed board and the appointment of a new chief executive. The company said those changes had delivered results, citing its recently raised outlook for fiscal 2027.

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