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How ChargePoint’s Growth Chief Uses the ‘What Three Things’ Rule

Jyothi Swaroop, chief growth officer at ChargePoint, argues that incremental improvements are the enemy of innovation. By forcing teams to aim for 10x growth rather than marginal gains, he believes leaders can move beyond bureaucratic stagnation and achieve what he calls unreasonable velocity in an increasingly exponential market.

How ChargePoint’s Growth Chief Uses the ‘What Three Things’ Rule

Swaroop’s leadership philosophy centers on the 'What Three Things' method, a strategy designed to cut through corporate noise. He insists that whether an organization is a startup or a global firm, leaders must distill their agenda into exactly three priorities for the month, quarter, or year. This framework provides the clarity necessary to prevent employees from second-guessing their management, allowing teams to execute with autonomy rather than wasting energy deciphering executive intent.

His approach to strategy is rooted in historical experience. At a previous company, Swaroop successfully pushed for a direct, account-based sales model against internal pressure to pivot toward indirect sales. By securing board approval for an 80/20 direct-to-indirect model, the company achieved 3x revenue growth over two years, totaling hundreds of millions of dollars. He maintains that this shift was only possible by moving with speed and prioritizing direct relationships with decision-makers.

Ultimately, Swaroop views mentorship through the lens of his father’s advice: 'Send the elevator down.' He applies this by actively cultivating the career paths of his team members, ensuring that high-level strategy never comes at the expense of developing talent. For Swaroop, modern business requires a blend of high-stakes ambition and the humility to step aside once the primary goals are set, letting the team deliver results without constant intervention.

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